About Us


We are a family-run business founded by four siblings with over a decade of experience in the care industry. Rooted in the values that have guided our own family, we bring a personal, heartfelt commitment to the well-being of each resident. Family is at the heart of everything we do—it shapes our approach, drives our dedication, and forms the foundation of our values. We believe that creating a true sense of family within our community enhances the quality of care, fosters meaningful connections, and ensures that every resident feels genuinely at home.

Home profiles

Bryn Marl Nursing Home

Bryn Marl Nursing Home is situated in Llandudno Junction, we have 38 individual bedrooms. We are a general Nursing home that offers long term, respite and palliative care to adults with complex physical health conditions.

We offer individualised care packages that focuses on the person   and the individual’s diverse lifestyle choices. We work closely with the wider members of the multidisciplinary team to deliver exceptional person cantered care. We focus on offering a holistic approach to care to ensure that all our residents receive exceptional Nursing care.

Coed Isaf Nursing Home

Coed Isaf Nursing Home is situated in the outskirts of Llandudno , the home has 30 individual bedrooms and 2 double bedroom. We are a specialist Nursing home who supports adults with a primary diagnosis of dementia.  We offer a person cantered approach that aims to concentrate on the strengths and the abilities of the individual who   is living with dementia.

All our care is individualised to the person and takes into consideration the diverse lifestyle choices of our residents. The home is supported by the wider multidisciplinary team to ensure that all our residents receive a holistic approach to care.

Pembroke House

Pembroke House is situated in the heart of Colwyn bay and has 24 individual bedrooms. We are a specialist Nursing Home that supports adults who are living with dementia. We offer a homely home from home environment and focus on the strengths of the person who is living with us. All our care is individualised and person centred.

We are supported by the wider multidisciplinary team to ensure that all of our residents receive a full holistic package of care . we have created a homely environment that supports the unique needs of people who ae living with dementia.

Pembroke Lodge

Pembroke Lodge is also situated in the heart of Colwyn Bay with excellent access to public transport to the wider area of North Wales. We have 21 individual bedrooms . We are a specialist Nursing Home that supports adults who are living with dementia. Person centred and holistic care is at the heart of what we ain to offer, we focus on the strengths and abilities of the person who is living with dementia, and we have created a homely environment that supports the unique needs of people who ae living with dementia.

The home works closely with the wider multidisciplinary team to ensure that all those who reside with us receive a full and holistic care package.

Mission

Our mission is to provide compassionate, respectful, and high-quality care that fosters the dignity, independence, and well-being of every resident. We are committed to creating a nurturing environment where each individual feels valued, understood, and empowered to live their life to the fullest. Our dedication to person-centered care is at the heart of all we do, ensuring every day is a day of comfort, safety, and joy.

Vision

Core Values

Compassion: We treat every resident with warmth, kindness, and empathy, recognizing and respecting their unique histories and needs.
Dignity: We honor each individual’s worth, providing care that supports self-esteem and respect, fostering a sense of belonging and purpose.
Integrity: We act with honesty, transparency, and accountability in all interactions, building trust with residents, families, and our team.
Excellence: We are committed to continuous improvement, seeking the highest standards in care practices, training, and facilities.
Community: We cultivate a family-like environment where residents, families, and staff are connected through meaningful relationships and shared experiences.

Our Promise

We promise to provide a home where each resident is cherished, understood, and supported with unwavering care. We pledge to go above and beyond to ensure a safe, comfortable, and enriching experience for each individual. Our team is dedicated to nurturing the mind, body, and spirit of every resident, honouring the life they have lived while enhancing their present and future well-being. We are here to serve, comfort, and uplift every member of our community, fostering a place they can proudly call home.